Proenza's Edge

I'm elated to document the Proenza Shouler boys latest venture that was an art filled fashion experience. The experimental pair not only showed there latest collection in Florence but along with them brought there three favourite artist - Kalup Linzy, Haim Steinbach and Kembra Pfahler to present there works. The tripod of dynamic artist displayed completely different ideas and perspectives, however all of which featured some sort of ode to Proenza Shouler."Especially since it's inherently a more commercial collection, there's room to balance that with something more showy." Hernandez told WWD

Amids industry insiders marveling over Proenza's collection was a white rug complete with Proenza accessories, plastic onions and a metal bed frame - could the items be anymore random? this particular instalment was created by Haim Steinsbach who has forever been exploring the open theme of shelves - http://www.haimsteinbach.net/. And then there was Pfahler who was surrounded by go-go dancers (all of which were wearing proenza of course). Danced furiously as Hernandez laughed uncontrollably from the side-lines - www.myspace.com/vhokb

But the most interesting of all came from Kalup Linzy who created two videos starring himself, Chloe Sevingy and Lyia Kebedevered. Both were short dramas that Linzy has become known for and featured his melodramatic characters soap-style plots, audio dubbing and the ever strange soundtrack of Linzy's brilliantly awful soul vocals - http://www.style.com/video/?bcpid=4765160001&bctid=26412679001